About RSS
Search for: in 

Windows Watch - an XP & Vista blog

Apple iPhone
Apple has opened up awareness of smartphones to a wider market
R E L A T E D   C O N T E N T

Free email newsletters




Jargon Buster

ADVERTISEMENT

Microsoft welcomes Apple to smartphone market

A rising tide raises all ships

Iain Thomson, vnunet.com 02 Apr 2008
ADVERTISEMENT

Microsoft has welcomed Apple's iPhone as a good thing for the smartphone market.

Lynette Kucsma, senior marketing manager for Microsoft's Communications Business group, said at the launch of Windows Mobile 6.1 that the company is "not at all worried by Apple entering the market".

"Apple has opened up awareness of smartphones to a wider market and that helps everyone," she said.

Kucsma explained that Microsoft is also unconcerned about Apple's foray into the business market, maintaining that Apple has a long way to go before it could match Redmond on business software.

A spokesman at the Windows 6.1 launch pointed out that smartphones account for only 10 per cent of the total mobile phone market, but that IDC expects this to rise to 30 per cent within three years.

Microsoft's new release has also taken into account the Apple effect on the touch-screen market. Windows 6.1 will be available with a touch-screen interface, reflecting the popularity of such systems.

See also:

AppleMicrosoft could do with a makeover, says survey  01 Apr 2008
iPod TouchFalling consumer confidence begins to bite  28 Mar 2008
Apple iPhoneSmartphones to make up a third of all handset sales by 2013  20 Mar 2008
Apple iPhoneGartner changes tune on Apple mobile  20 Mar 2008

All Mobile Communications
Tags: Iphone, Windows, Communications, Hardware, Innovation, Software

Like this story? Spread the news by clicking below:

Post this to Delicious del.icio.us    Post this to Digg Digg this    Post this to reddit reddit!

Permalink for this story
R E A D E R   C O M M E N T S

M A R K E T P L A C E
Sponsored links
F E A T U R E D   J O B S
Leek Wootton, United Kingdom | Warwickshire Police
 IT Business Analyst - Leek Wootton, Warwickshire - £29,112 - £31,491 PA - 37 hrs per week   Everyone who works for Warwickshire Police helps to protect our communities from harm. Work with us and ... more >
United Kingdom | Sussex HIS via Acertus Ltd
Business Development and Partnership Director - £62,337 to £77,179 plus benefits Any Sussex HIS location by agreement  The Sussex HIS was formed in mid 2004 through the merging of all IT services from all Trusts ... more >
Sandiacre, Nottinghamshire, United Kingdom | NHS Midlands
Workstream Lead Requirement, Design, Build and Test (Business Analyst) Strategic IM&T - Delivery   Band 7:      £29,091 - £38,352 per annum Hours:       37.5 per week Base:         Octavia House, Sandiacre Job Ref:     973 - 080810   ... more >
London, United Kingdom | MI5
Programme Managers - Project Managers -Project Support Staff - Competitive Salary + Excellent Benefits - London   Getting the best out of technology is critical to helping us protect the UK. Join MI5 and use ... more >
More job opportunities
Join our fight for a fair deal when shopping online
ADVERTISEMENT